Carbon Better
ROLE: PHOTO EDITOR
Agency: Godfrey Dadich Partners
Art Director: Ensley Rivers
Photo Editor: Allison Retina Stewart
With over 50% of global emissions reductions needed to meet net-zero goals coming from corporate actions, Carbon Better® plays a crucial role in helping businesses align their environmental and financial objectives. By focusing on measuring, reducing, reporting, and offsetting greenhouse gas (GHG) emissions transparently, Carbon Better® guides organizations through their sustainability transitions.
For this project, our aim was to work closely with the brand's founders to incorporate metaphors from nature, carefully selected colors, and emotional design elements. Our goal was to create an interactive and visually compelling website that resonates with users, effectively communicates Carbon Better®'s mission, and supports their commitment to a better world.